To draft advertizing campaigns report, a manager shall retrieve and assess more than 10 advertising spaces. To draft a weekly report, an employee spends up to 4 hours. Each advertising space private area may contain more than 10 campaigns, and each of them containes groups of announcements with various creatives.To determine the most effective channel and offer, you need to retrieve manually data from all the spaces and consolidate it to a single Excel file. This consolidated file demonstrates the results of promotion: what channels and creatives have better results, whether advertizing campaigns shall be corrected or the promotion strategy shall be changed in whole
Consolidated Report on Advertising Space Private Area and Analytical Systems Data
On the regular basis, companies must compile reports on promotion effect in order to know channels and offers with the best performance
Consolidate infromation from different systems in a single report with the help of the software robot
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Step-by-step, the robot retains data from the analytical systems
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Data are consolidated in a single Excel report
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The report is developed in a convinient form for further review
Advantages
Reduced reporting time — 15 minutes
A team focuses creative tasks
A report is ready in a due time and with no errors
- Automate the process of consolidating data from multiple sources into a single report. This eliminates the need for manual data entry and reduces the time and effort required to generate the report.
- Analyze the data in the report and identify trends and patterns that may be useful for decision-making. This can help to identify areas of improvement and opportunities for optimization.
- Monitor the performance of advertising campaigns and provide real-time feedback on the effectiveness of the campaigns. This can help to ensure that campaigns are optimized for maximum return on investment.
- Create private areas within the report where sensitive data can be securely stored and accessed. This can help to ensure that confidential information is kept secure and only accessible to authorized personnel.
- Create analytical systems that can be used to identify correlations between different data points. This can help to uncover insights that may not be immediately apparent and can be used to inform decision-making.